Case Studies

Client engagements, each framed around a specific business problem

Google Ads Launch: Landing Page to Verified Conversions

A full-funnel build for a first-time advertiser: dedicated landing page, campaign structure, and proof the tracking actually works

Built a dedicated landing page, a properly structured Search campaign, and three independently verified conversion paths for a local service business launching Google Ads for the first time, including working around a confirmed, multi-year Google Ads platform bug live.

Google AdsGoogle Ads EditorAstroTailwind CSSGoHighLevelConversion TrackingVercel

2026

Syllabus PDFs to a Live Study Tracker: AI Extraction, a Data-Loss Bug, and Three Production Failures

A full-stack AI course tracker built for a college student in one sitting, including a silent data-loss bug caught by testing against real documents and a live production deploy debugged end to end

Built and deployed a full-stack AI course tracker for a college student in a single sitting: a two-pass Claude extraction pipeline that turns real, messy syllabus PDFs into a dated task board, an AI running-summary feature whose exam-topic predictions must cite verbatim evidence from the student's own notes, and a live Vercel deployment debugged through three separate real production failures.

ReactViteExpressSupabasePostgreSQLClaude APIZodVercel

2026

Jobber to GoHighLevel: Lead Response and Review Automation

Connecting a field-service CRM to GoHighLevel for real-time automation

Wired Jobber into GoHighLevel to trigger instant lead responses and automatic review requests the moment a job is marked complete, replacing a manual, tag-based process with a fully automatic one.

GoHighLevelJobberWorkflow AutomationCRM IntegrationSMS Automation

2026